Proven Ways to Establish Online Authority: Lessons From the Greatest Content Marketer Who Ever Lived
The Internet has changed how people buy. Now, they use their laptop, mobile phone or some other device to start learning about a product or service. To be effective at content marketing you’ll have to cut through the ‘noise’ and engage with your customer. In today’s marketing environment you need people to know, like, and trust you to be successful. That’s much easier with Authority. But how can you go from an unknown to someone viewed as an authority? Learn the biggest problem facing online marketers and the solution plus practical tips from the greatest content marketer who ever lived.
Targeted traffic is the lifeblood of any successful online business. Getting more traffic to your website increases the number of prospective customers you can sell your products to. It’s important that your company be found at the top of search results. If you aren’t, you’ll be losing a lot of potential revenue. Not to mention the majority of web traffic is driven by the major commercial search engines - Google, Bing and Yahoo! - and search engines provide targeted traffic - people looking for what you offer. Discover 8 things you can do this weekend to attract more visitors and drive more traffic to your website.
We live in the age of skimming. Web users are busy. And not very patient. Data suggests that you have between 5 and 10 seconds to capture a visitor’s attention before they click away forever. Learn how to use neuroscience,web usability data, and web design principles to make the most of those precious few seconds. Also, discover the most common mistakes people make that send their site visitors running and how to avoid them.